Oct. 11, 2022 – During the early days of the pandemic, Alivia Gustman, then just 8 years old, was in a class tasked with the goal of starting a business.

For Gustman, this wasn’t the time to pitch a bake sale. Instead, having recently watched her mom go through breast cancer treatment, an idea immediately popped into her mind: Why not sell teddy bears to raise money to help kids with cancer — or to anyone whose loved ones are in treatment?

After doing a virtual pitch to her Boca Raton, FL, teacher and classmates, the idea broadened when her dad jumped…


By prebo

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